There is no doubt that it can be hard to find the time to devote to something like a blog. There isn't the direct correlation between productivity and profits that there is with the other business tasks demanding our attention. It's unlikely that an individual blog post will have any impact whatsoever on our bottom line. So our blogs gets pushed further and further down our to-do lists until it becomes a mainstay at the bottom of our thoughts hanging out with the other pipedreams.

There is also another reason writing a blog can be difficult. This second reason is the one that remained the largest impediment in my own mind. It's simply that writing the first post seemed an impossible proposition. I had many ideas that I wanted to write about, but none seemed appropriate topics for my very first post.